Blogging & Social Media
Facebook Author Page: Why and How?
According to recent data, 71 percent of adults in the U.S. are on Facebook--so FB is a really a force to be reckoned with when it comes to author promo.
We made a quick how-to post for those of you who're thinking of creating a Facebook Page. We explain why a Facebook Page is a good idea--as opposed to just making your Facebook profile public--and walk you through creating a page.
You don't have to be a published writer to have a FB page: in fact, it's a great idea to build a following before your book hits the shelves.
Please feel free to use this as a forum where you can ask each other (and us) questions about Facebook & Facebook marketing or share helpful resources.
Book Country coordinator
--edited by Nevena Georgieva on 1/17/2014, 5:19 PM--
Just based on my first impression - you seem to be doing a pretty good job! You vary the types of posts that you do: you have writing progress updates that are text-based and links to your blog posts with nice, conversational lead-ins. Perhaps do some more image-based ones: writing memes or images/paintings depicting people from the historical period your book is from. Personally, I like it when writers post images of what they think their main characters would look like.
Keep in mind, though: you just got started so it's hard to tell what your audience likes best. Facebook recently changed their algorithm to limit the number of people who see your posts in their newsfeed, which makes things even harder. Focus on growing your audience and getting comfortable on FB & finding a voice for now. Invite friends to like your page. I like that you linked to your Facebook on your blog, but to make it stick out more, add a FB button if you can (here's how: https://developers.facebook.com/docs/plugins/like-button/). Also, go like all of the other BC writers' pages on FB--there's a good chance they'll like yours back. I linked to all the FB pages of BC writers I know of in the blog post, and I just went back and added your page, too!
Btw, we're planning on running a post with more tips for writers on how to engage their audience on FB. This post was just to help newbies get started. So stay tuned!
--edited by Nevena Georgieva on 1/22/2014, 6:48 PM--
And here's the promised post about different types of posts you can do to engage your fans on Facebook.
Feel free to share your suggestions!